SPAM Classifications
When a call is initiated, the originating provider evaluates its relationship with the caller and assigns one of three attestation levels, which act as a cryptographic “stamp of approval”
Full Attestation (A): The carrier fully recognizes the customer and verifies they have the legal right to use that specific phone number. This is the ideal tier for legitimate business operations.
Partial Attestation (B): The carrier recognizes the customer originating the call but cannot verify if they are authorized to use that specific phone number (common in complex corporate PBX systems).
Gateway Attestation (C): The carrier has merely routed the call onto its network from an external entity (such as an international gateway or legacy network) and cannot verify the source or the number.
*Calls that are stamped with a C will be marked from AvidBit as SPAM Likely
SPAM Protection Options
In a callflow, you can add a Detect SPAM action. Then you can take actions on if it is considered a SPAM call off a child action (SPAM Detected), and send it to an IVR which asks the customer to press 1 to be connected. The idea behind this is most SPAM calls are automated bots who cannot interact with a keyboard to be able to press 1 to be connected. Real customers/clients though who get marked SPAM still are able to press 1 to be connected through. You then would link digit press 1 to your main flow to continue the call. The second action you need to configure is Not SPAM Call you would skip the IVR follow up step and point it right into your main flow whether that’s your actual IVR, a ring group, user, etc.
Can SPAM label be removed from inbound calls to our company?
Short answer, NO. That SPAM is set at the carrier level when that number getting enough flags on it that it gets marked as SPAM. There is nothing we can do on our side to clear that out unless it’s a phone number we own, in which case we submit to the SPAM databases (see above) to have it removed. But for clients calling in and it showing as SPAM, it is on the shoulders of the caller to get their callerID fixed (by submitting to SPAM databases)